CA ANZ – Gen Z Branding

Project Thumbail for CA ANZ – Gen Z Branding - Michaela Ashford
CA ANZ has been working to increase the attractiveness of the accounting profession to our younger audiences – and how Gen Z can "make epic things happen" with a career in accounting.

This portfolio piece showcases our youth branding, with the creative challenge of making accounting cool (again).
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Published on
January 13, 2025