Kuki Skincare Packaging Design, Website & Photography

Project Thumbail for Kuki Skincare Packaging Design, Website & Photography - Kirstie Jones

Kuki Skincare is a premium, all-natural brand rooted in Samoan tradition. After designing their Tapa-inspired packaging to stand out globally while honoring cultural heritage, I continued to shape the brand’s identity through photography and website design.

Key elements include:

  • Intricate, hand-drawn patterns inspired by Samoan Tapa art
  • A refined color palette for a cohesive, premium feel
  • Custom details reflecting key ingredients like charcoal & ginger
  • Sustainable, minimal materials aligning with brand values
  • Professional product photography capturing Kuki’s essence
  • A sleek, user-friendly website that enhances the brand experience

From packaging to digital presence, the cohesive design helped strengthen Kuki’s identity, elevate its market position, and create a lasting impression on consumers and industry professionals alike.

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Published on
March 2, 2025