Top 5 Marketing Tools For A Small Business Owner

Every small business owner knows that marketing is key to success. But with so many options out there, it can be hard to know which tools are the best ones to invest in. In this post, we'll take a look at what we think are the top five marketing tools for small business owners. 

Whether you're looking to increase your online presence or drive more traffic to your store, these tools will help you do just that! So keep reading to find out more and start marketing your small business like a pro.

Canva

Small business owners often wear many hats, and design is not always their forte. This is where Canva comes in - it's a great design tool for those who are not designers. Canva is great for creating designs for business cards, social media posts, thumbnails and so on. 

One of the best things about Canva is that it has a free plan, so you can try out all the features without having to pay. Even if you've never designed anything before, you'll be able to create stunning designs using Canva's simple drag-and-drop interface. And if you need some inspiration, there are plenty of templates to choose from. If you need something more custom, you can easily alter any of the templates to better suit your needs.

Canva also offers social media templates, so you can create cohesive images for all your platforms. Moreover, you can publish your designs straight out of Canva, and to any social platforms of your choice. 

With its budget-friendly prices, Canva is a great option for businesses on a tight budget. Whether you're looking for a quick and easy way to create visuals or you need something with a more professional look, Canva is definitely worth checking out.

Buffer

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As a small business owner, you know that social media is a great way to connect with your customers and build brand awareness. But managing all of your different accounts can be time-consuming and challenging, that's where Buffer comes in. With Buffer, you can easily schedule and publish posts to all of your social media accounts with just a few clicks. Plus, Buffer's analytical tools make it easy to track the performance of your posts and engagement with your community. 

Buffer has a lot of flexible pricing plans to choose from, making it a great option for small business owners. You can pay yearly or monthly, and there is even a free plan if you just need to use the basics. The team plans are great for businesses with multiple employees, as they allow you to add additional users and get more features. Overall, Buffer is a very versatile tool that can be customized to fit your specific needs.

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Tella.Tv 

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As a business owner, you know that every little bit helps when it comes to promoting your business. That's why Tella.tv is such a great tool. It allows you to record videos and add them to your website with just a few clicks. And best of all, it's totally free! With Tella.tv, you can create professional-looking videos without spending a fortune on equipment or hiring a video production company. So if you're looking for an easy and affordable way to get started with video marketing, Tella.tv is the perfect solution.

Grammarly 

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For any small business owner, presentation is key. You want to put your best foot forward and show your clients that you're professional and competent. But it can be difficult to proofread your own work, especially when you're rushed or tired. That's where Grammarly comes in. It's a spell and grammar checker that can help you spot errors that you might otherwise miss. Plus, it offers suggestions for improving your writing, such as alternative word choices and ways to correct tone issues. 

Grammarly has pricing plans that fit a variety of users. The free version covers the basics, while the premium plan gives you access to some extra features, like sentence rewrites. For businesses, Grammarly offers an analytics dashboard and brand tone help. No matter your needs, there's a pricing plan that's right for you.

Keywords Everywhere

If you're running a small business, Keywords Everywhere is a great marketing tool to have in your arsenal. The Keywords Everywhere browser add-on can be easily installed on either Chrome or Firefox. Once it's installed, you'll be able to see monthly search volume, CPC and data on your competition of keywords on multiple websites. This data is crucial in helping you determine which keywords to target in your marketing campaigns. 

In addition, the add-on also shows trend data, so you can keep an eye on how popular a certain keyword is over time. With this information at your fingertips, you'll be able to create more effective marketing campaigns that are sure to help grow your small business.

The pricing plan is based on the number of keywords that you need. This means that you only pay for what you use, making it an affordable option for small businesses.

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Conclusion

The top 5 marketing tools that we recommend for small business owners are:

• Canva
• Buffer
• Tella.Tv
• Grammarly
• Keywords Everywhere

All of these tools are affordable and easy to use, so you can get started on your marketing efforts right away. Try them out and see which ones work best for you and your business!