Amelia Williams is a freelance Strategy, Brand and Marketing Consultant from

Hello! I'm Amelia Williams, a Strategy, Brand, MarTech, Communications and Marketing Consultant dedicated to helping businesses like yours unlock their full potential. I specialise in aligning your vision, purpose, and mission with actionable, results-driven plans and campaigns.

Here's how I can support your business:

• Strategic Planning: I work closely with Boards and Executive Management to define or refine your organisation's vision, mission, purpose, and values. Together, we'll establish a solid foundation for clear and effective operational plans.
• Brand Architecture: I craft intentional representations of your company's values, vision, and market positioning. This approach is designed to drive long-term success and differentiation in the marketplace.
• MarTech Optimisation: I audit, design and execute MarTech Stacks to leverage technology, data and CRM to achieve KPIs across all business functions.
• Campaign Development & Delivery: I design, implement, and report on marketing and communications projects or campaigns. My strategies leverage targeted messages across various channels, including digital and social media, content media, traditional advertising, and public relations.
• Operational Plans: I support organisational leaders in creating and implementing clear operational plans aligned with Strategic KPIs. This includes budgeting, project management, and reporting frameworks to ensure every action moves your organisation closer to its vision.
• Workplace Culture & Values: I collaborate with Boards and Executives to understand and refine your organisational culture and values. This alignment empowers your team to connect personally to the strategic plan.

With years of experience in senior leadership roles across various industries, including not-for-profits, professional sports, consumer, corporate, and B2B, I've supported Boards and executive management in designing and implementing transformational business strategies. My expertise lies in revenue growth through strategy design and execution, with a special focus on martech and digital optimisation.

If you're looking to define your vision, mission, purpose, and values, or need expert marketing and digital plans to execute your brand strategy, I'm here to help. Let's work together to inspire and align your team to achieve your business goals.

I offer both defined-project consulting and ongoing retainer and support services. It would be a privilege to contribute to your success.