Jennifer Johnson is a freelance Web Content Writer & Editor from Auckland

Hello! I'm Jen. I’m a NZ copywriter who’s passionate about helping small businesses tell their stories and connect with their ideal customers.

I currently work closely with an online UK clothing company, where I write product descriptions, landing page content, and manage their blog. This includes creating two blog posts a week and collaborating with SEO specialists to keep our content up-to-date with current best practices.

Recently, I completed a major project involving over 250 product descriptions for another UK retailer. Here, I focused on revamping old descriptions to incorporate SEO practices and targeted keywords, significantly enhancing their online presence. Additionally, I've worked with various New Zealand companies, providing regular blog posts, email content, and just completed another website project for a sunscreen business, where I rewrote their product descriptions and landing pages.

Here's how I can help your business shine:

• Craft keyword-rich, SEO-optimised blog posts to boost your online presence.
• Write engaging product descriptions that capture attention.
• Develop strategic and optimised website content that resonates with your audience.
• Offer professional proofreading and editing to polish your message.
• Create exciting email copy for newsletters or updates to keep your audience interested.

My background in social sciences equips me with a deep understanding of human behaviour, motivations, and decision-making processes.

As a copywriter, I decode what makes your audience tick to create content that truly connects. I specialise in building trust and rapport with your audience through language and imagery that resonate with emotions and experiences.

Plus, the best part for you? I get genuinely excited about your business and its goals, always approaching every project with a can-do attitude.

Ready to bring your brand's story to life? Let's start a conversation!