Brand Identity and Menus for Mrs Chen

Project Thumbail for Brand Identity and Menus for Mrs Chen - Kendal Fletcher

For Mrs. Chen’s restaurant, I crafted a brand identity and menu design that beautifully balances tradition with a playful twist. Drawing inspiration from classic Chinese motifs, the design features intricate patterns and a rich color palette, honoring the restaurant’s heritage. To add a slice of fun, I incorporated modern typography and quirky illustrations, creating a vibrant and welcoming vibe that reflects Mrs. Chen’s unique personality and culinary flair. The result is a design that feels both timeless and refreshingly contemporary, perfectly complementing the dining experience.

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Published on
January 9, 2025