Construction Company Branding Identity and Logo Design

Andrew James Building is a small new building business. For this project, the client approached me with a clear vision for their logo: he wanted a design that was clean, modern, and defined by straight lines. During our initial discussions, the client shared examples of logos they admired, as well as those they wanted to avoid, which helped me understand their specific preferences and design aesthetic.

A common theme in the logos the client liked was the use of the colour black, which became a central element in the final design. I created several concepts that aligned with the client's desire for simplicity, focusing on clean lines and a minimalist approach. After some refinement and feedback, we arrived at a logo that perfectly captured the client's vision: a sleek and modern design that effectively represents their brand identity. The simple colour palette allows the logo to remain timeless and versatile.