End-to-End Digital Transformation

When South Base Homes approached me, they needed more than just a website refresh – they needed a complete digital transformation to elevate their tiny homes business. As their sole digital partner, I delivered a comprehensive solution that revolutionized their customer journey and backend operations.

Key Achievements:

• Reimagined their brand identity and website design to authentically showcase their unique tiny homes offering
• Crafted an intuitive user journey that guides potential buyers through the home selection process, significantly improving engagement
• Implemented a high-converting lead generation system integrated with Google Ads, driving qualified traffic and measurable results
• Streamlined customer communications through automated backend systems, reducing response times and improving team efficiency
• Developed cohesive promotional materials that strengthen their market presence across all touchpoints

The result? A seamless digital experience that not only attracts more qualified leads but converts them more effectively, while reducing the operational burden on their team. This project exemplifies my approach to delivering end-to-end solutions that drive real business results.